Saturday, December 12, 2009

Google axes more customer accounts

Google Adwords has done another round of banning of accounts with very little information other then a simple email that says that your account has been banned.

The problem with these emails is that they don’t tell anyone why they have been banned. Calling or emailing Google Adwords to find out why is a bigger waste of time then watching a Lindsay Lohan movie.

They are not responding or answering any questions and I have yet to hear of anyone who has been banned ever getting their account reinstated.

This ban has not been limited to people running rebill offers but rather a mix of accounts promoting anything from Clickbank products, CPA offers, poor landing pages, own products etc.

Here is who they are nailing:

1. Offer Does Not Offer A “Good User Experience”

If you are running any sort of offer that Google deems not to provide their users with a “good user experience” according to Google’s judgement, they can ban you.

2. Rebill Offers

If you try to run a rebill offer (i.e. Acai, Biz Op), you risk the chance of having your account banned. I have even heard that if you had run a campaign like this in the past that may be paused or deleted, they can still ban you.

3. Guilt By Association

If you have ever or had anyone log into a shady or banned Google Adwords account from your IP address, you run the risk of having your account banned because Google targets all Google Adwords accounts that have ever been accessed by that same IP address.

If Google simply worked with their customers to clean up poor advertisements (i.e. removing flogs, etc.), they would still have a lot of loyalty from their advertisers.

All good things come to an end.

When Google runs into hard times, they won’t regret the policies they put into place, but rather the manner in which they treated their advertisers when implementing them.